The Edge: Connecting with Customers – out now

by Sunny Bindra on June 27, 2008 · 0 comments

in Sunny's random musings

The Edge is a quarterly management knowledge series, jointly produced by the Business Daily and Strathmore Business School. I am the Consultant Editor. The current issue is out today, free with the Business Daily and on sale all weekend. This issue’s theme is Connecting with Customers: why we have forgotten the primacy of the customer, and what to do about it. It is an entertaining and insightful read. Also available as a download on

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  4. The new government’s big challenge: connecting the dots
  5. When the CEO loses touch with customers, trouble follows

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